As every year, we also saw the magnificent, grandiose CeBIT, full of aura and fireworks.
Luxurious and luxurious stalls, supercomputers displaying their work on giant screens, sophisticated marketing people and quite a few exciting product launches, were all part of the world's largest exhibition, which this year featured no less than 5,845. The data indicate that the interest in companies in Savit is decreasing from year to year, after the low point in the exhibition last year, which showed slightly more than 77 companies in 6,000 different halls. The organizers of the event this year learned the lessons and as a result reduced the exhibition to six days instead of seven, and even reduced the number of halls - 36 compared to 23 last year. The move proved to be successful in terms of visitors, which grew by 36 last year, despite the cut during the show.
This year's event marked the preservation of the environment. In almost every pavilion we visited, there was a banner proudly proclaiming some innovative technology that would revolutionize energy consumption or heat emissions. It is clear that the Al Gore revolution has breached new borders and has reached the field of computerization and technology, and in response, the manufacturers are making great efforts and resources for the cause. However, only time will tell whether this is indeed a real revolution or a populist current trend that the corporations are taking advantage of. We will leave the interpretation to you, readers, and we will not enter into the thick of ourselves, but we will only point out the irony that the desire to keep the ball green while criticism from the outside and inside is directed at the production processes in the East, the lack of supervision and exploitation of workers.
Another growing trend is exposure to overclocking and modem. Overclocking experts have been recruited by a number of companies for one purpose - breaking world records with well-known Benchmarking software and by attracting customers to the pavilion. While in recent years we have seen how this trend is intensifying, this time it has become a fascinating and side-by-side phenomenon. Modding enthusiasts, too, have not been disadvantaged, and some manufacturers have collaborated with professionals who have done art and have provided communications to those who are interested in a customized package.
'Green Computing Village' in the middle of the exhibition
Despite the great response from consumers and the press, manufacturers did not share the same enthusiasm for the event. Although 495,000 visitors came from 100,000 to other countries, the number of loud launches and press conferences was smaller than ever. Only the AMD launch event, which impressed her presence at the event after a mysterious dry spell, can be noted for billing. The major competitors NVIDIA And Intel chose not to launch similar launches, despite the fact that in the coming weeks we are expected to get to know their new products, most of which were even presented in the exhibition through the hardware manufacturers. The rumors all around suggest that many manufacturers do not see the need for such a large investment in a costly event in Europe. We assume that it was precisely the arrogance that prevented the two large participants from participating actively in the event, since at this stage they feel that there is a lull in the perpetual race and that time can be used to reorganize the future.
The organizers of the event saw that good and next year the exhibition will be spread over six days only. While we are heading for the equally interesting Computex, we expect that next year we will also report directly to you from the world's largest exhibition in Hanover, Germany. Until the next time, the HWzone team wishes all readers a further fruitful technological year.