The giant of Cupertino is aimed at stopping the decline in the world of tablets and fighting for the first place in smartphones
Hell has not frozen yet, to the best of our knowledge, but something unexpected is happening these days: Dark Launches affordable smartphones, hoping to appeal to a wider and more popular audience than ever before. A proper brilliance or just a gimmick? You are welcome to read and judge for yourself.
The solution to the dormant market?
The tablet business is one of the few in which the products of Dark, As well as most other actresses in it, have been in decline for some time, as part of the overall shrinking trend in the market that has failed in its mission to become a must-have product for anyone - but Dark Is not willing to give up the category so quickly, and presents a new product that feels as though it may really change the situation.
The new tablet that replaces the iPad Air 2 will simply be called the iPad, the 2017 model, and will offer intermediate features like the 9.7-inch IPS screen and 2,048 × 1,536 pixel resolution (which has not been laminated and merged between the display layer and the touch layer, so it is actually less quality Despite similar technical features), chip Apple A9 with a pair of Twister cores at the 1.85 GHz frequency and a built-in PowerVR GT7600 built-in graphics core with six processing clusters, 4 LPDDR2 memory, built-in 32 gigabyte storage or 128 gigabyte, The same as the previous generation with a major 8 megapixel camera and a secondary 1.1 megapixel camera, iOS 10 and a wireless connectivity array that includes Wi-Fi In the 802.11ac standard on dual transmission and reception channels Bluetooth 4.2.
God-iPad The fresh offers a metallic outer shell similar to that of theiPad Air first and second, and generally not very impressive in relation to a new product from the most profitable technology company in history - but with a price tag of only 330 dollars for the base version and 430 dollars for the version with 128 GB of storage is very difficult to argue, given that Which is a cost that is tens of percent lower than theiPad Air 2 in question, and even lower than that of theiPad The fourth-generation Mini still sold in stores today, with a significantly older and much less impressive specification.
Apple has taken a step here that can certainly be defined as unexpected for it, and it will be very interesting to see how it will impact its sales volumes in the near future - both for tablets in general, and for the pair of models.iPad Pro that begin their journey on the cost scale at a level that is almost double what-iPad The new.
It's the small - double the volume will be
Also,iPhone SE, the cheapest smartphone Apple has ever created, received an update - a light update, but one that is definitely relevant in 2017. The tiny 4-inch device will keep all the hardware it had when it launched a year ago, with a processor Apple A9 double Core, A megapixel 12 camera First, memory Dynamic 2 gigabyte and a miniature 1,624mAh battery, but will double the built-in storage volumes: from 16 to 32 to the lowest model and from 64 to 128 (For a product of these dimensions) in the more advanced model.
PricesiPhone SE model 2017, which also received the nickname iPhone SE 2, will stand at 400 dollars for the base model and 500 dollars for the expensive model - just like the 2016 source models, although it is worth noting that the 64 Gigabit has been slightly cut to 450 after a few months in the market, and we certainly do not We will resist seeing a similar move for these two models in a while.
In any case, this minimal refresh, too, will probably suffice for Apple to maintain relevance in a niche where its competitors are minimal to nonexistent - and we are left to wonder just how long it will be until we see too iPhone "Big" comes in similar price tags. Interested in trying and guessing?