HMD Global took advantage of the exhibitionIFA Germany's largest 2019 to introduce a smart device pair to the middle market - and three stupid cellular devices reminiscent of the previous decade
The Chinese-Finnish HMD Global company, which acquired the rights to a brand Nokia Immortal in the cellular world about three years ago, has done so far a bad job of trying to preserve some unique identity in the past that dominated the entire mobile market - yet it does not seem to be able to take the technological leap forward and continues to focus primarily on a narrow nostalgic audience niche. .
The company's appearance at Europe's largest consumer technology show included the Nokia 800 Tough model and the Nokia 2720 Flip model based on the KaiOS system, which was born as a rolling Firefox OS for basic (or semi-smart) mobile devices - one hard-wired in military standard in tiny bar configuration and the other a direct innovation to the popular oyster device of Nokia Original from 2009.
Both of these new and old models are based on chip Double-core Snapdragon 205 with very veteran 28 nm lithography, with 512MB of dynamic memory and 4GB for internal storage plus second, third and fourth cellular connectivity and Bluetooth wireless 4.0 and Wi-Fi 802.11n. What is the problem? Recommended prices of between 90 Euro and 110 Euro, which will have to compete with "real" smart devices Android From home To be accurate And other Chinese manufacturers.
In addition, we got to know the latest Nokia 110 and even more basic ones than the other two, with a colorful 1.77 inch screen, the S30 Plus system of Nokia And a tiny 800mAh battery that should last for a lot of consecutive working hours - at a hilarious price of only 20 Euros designed to continue the great success of past 1100 and 1110 models in developing countries.
Nokia also had Smartphones A little more relevant and new to us: nokia 6.2 andnokia 7.2 for the middle market, with an updated design centered on the "wheel" for the rear photography units, which is reminiscent of theLumia The company's famous 1020 PureView from the past.
The Nokia 7.2 model offers an 6.3-inch IPS screen at 2,280 × 1,080 pixels resolution, chip Snapdragon 660 octagonal and something old, dynamic memory volume of 4GB or 6GB plus built-in 64GB or 128GB storage with scalable, back fingerprint scanner, chip NFC Built-in, 3,500mAh battery with basic 10 watt charging and triple main photo array with main 48 megapixel unit and 8 megapixel and 5 megapixel units for wide angle photography and depth sensing respectively (all with Zeiss optical arrays).
The Nokia 6.2 offers the same 6.3-inch IPS screen at 2,280 × 1,080 pixel resolution, with Gorilla Glass 3 protective cover and drop drop center at 8 megapixel selfie camera (compared to 20 megapixel on Nokia 7.2 ) - together with chip Qualcomm octagon Snapdragon 636, 3GB or 4GB RAM along with 32GB or 64GB storage, chip NFC Built-in, Fingerprint scanner Built-in rear, 3,500mAh battery with 10 watt charging and a triple rear photo array based on 16 main megapixel sensor and 8 megapixel and secondary megapixel sensors.
Nokia's smart smartphones will probably continue to be one of the toughest in the environment, with uncompromising build quality, and also run an Android Pie system without any extra add-ons under theAndroid One of the good ones - but with recommended prices of 200 and 300 respectively, you will probably find it difficult to find a new and expanded audience in the competition with more powerful models, סוללות Larger with fast charging and designs that feel more modern.
Is the brand of Nokia On the way down again due to an anachronistic approach, or is it just the right approach in the world where competition is unprecedentedly challenging? Let's talk about it in the comments.